YUMERIUM: THE GOLDEN PATH Before nurturing any idea or embarking on any pursuit, idea development, process design and its end product (erection), you will agree with me that the perceived idea has to be subjected to a SWOT (Strength, Weakness, Opportunity and Threat) analysis, whose end result (either positive or negative) would serve as a judgmental basis and decisive tool for it to either be embraced or abolished. YUMERIUM is a Revolutionary game platform, built based on Blockchain protocol, which has evolved to Refine the traditional mode of game marketing as well as address the perils that accompanies it, through creating a decentralized and well structured mode, minimizing cost of production and on the other hand, ensuring increase returns. As earlier highlighted, it will be of great and utmost importance to briefly catch a real glimpse on its SWOT analysis as follows; STRENGTH: The blockchain technology is one industry that is fast growing and has recorded significant success and pull through as its utility is being embraced both at individual, corporate and government level,incorporating it into their status quo. WEAKNESS: it is true that there still exist, some form of ignorance regarding the existence of blockchain particularly in developing countries. Considering this, you will quite agree that the YUMERIUM platform will not be an exception. Knowing about the blockchain is one thing, another is being aware of its operability, its like having a car without the skills of driving and of what use is that if you don't learn?. By and large, these are the little drawback which I believe in no time will be tamed since advances are being made everyday as well as awareness and curiosity evolving. OPPORTUNITY: Aside the blockchain gaining trend and drawing attentions, the game industry is one that has also witnessed an outstanding boom with a record $108.9bn in revenue generation as at 2017, making it one of the primary entertainment force in the world, whic...

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